Housing Wire

MAY 22, 2024

Fast-growing firm The Real Brokerage is launching a luxury division , according to an announcement on Wednesday. He brought his Los Angeles-based luxury brokerage GLOBL RED Real Estate to Real in 2023. Real Luxury , as the division will be known, will focus on helping luxury agents and teams, as well as their exclusive clients.

Clients 468

Clients Agents Real Estate Agent Training 468

Housing Wire

FEBRUARY 6, 2024

REX Real Estate is back again trying to get a new trial in its false advertising lawsuit against Zillow. On Monday, the now defunct discount brokerage filed an appeal with the U.S. In mid-May 2022, REX ceased its brokerage operations.

Advertising 448

Advertising Real Estate Brokerage Agents 448

Housing Wire

OCTOBER 25, 2024

Since almost all of our picks offer roughly the same features, we scored them based on our opinion of their property search experience, design quality, and overall user experience (UX). UX design quality: 4.6 UX design quality: 4.6 Property search results pages are well-designed, easy to navigate and customizable.

Design 434

Design Agents Real Estate Brokerage 434

Housing Wire

JANUARY 23, 2025

These real estate mailers are designed to spread holiday cheer, express gratitude and maintain a personal touch among your network. Top places to order real estate postcards & find attractive templates In todays digital-first world, a postcard with a handwritten note can create a memorable impression. But where do you start?

Real Estate 305

Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

SEPTEMBER 4, 2024

To achieve this goal, the company has released a series of product updates that are designed to support agents as they navigate the post-NAR settlement environment. “While the NAR settlement changes have led to some anxiety , brokerages and agents who use MoxiWorks have what they need at their fingertips.

Agents 435

Agents Advertising Real Estate Agent Real Estate 435

Housing Wire

OCTOBER 1, 2024

g)(1)(v) exemptions allow payments pursuant to cooperative brokerage and referral arrangements between real estate agents and real estate brokers. This limited exemption on kickbacks only applies to fee divisions within real estate brokerage arrangements when all parties act in a real estate brokerage capacity.

Agents 435

Agents Real Estate Real Estate Agent Brokerage 435

Housing Wire

DECEMBER 16, 2020

The Adwerx Enterprise Platform is the only digital advertising solution designed specifically for mortgage brokerages and their loan officers. Increase productivity and brand awareness while boosting recruiting and retention efforts for your brokerage. Product Fast Facts: #1. Get More Info.

Loan Officers 320

Loan Officers Advertising Mortgage Real Estate Agent 320

Housing Wire

JUNE 4, 2024

The recent announcement of Homie’s decision to strip its brokerage services and end employment for its real estate agents has once again brought the discussion of alternative models in real estate to the forefront. Many limited service brokerages have faced similar hurdles in their quest to disrupt the status quo.

Real Estate 459

Real Estate Brokerage Clients Realtors 459

Housing Wire

JULY 7, 2021

Adwerx is the only digital advertising service designed specifically for leading mortgage lenders to automate compliant, individualized ads for loan officers and branches, and deploy digital marketing at scale to reach prospects directly, build brand awareness, and increase the productivity, recruiting, and retention of loan officers. #1.

Real Estate 285

Real Estate Advertising Loan Officers Design 285

Housing Wire

AUGUST 7, 2023

Things are continuing to heat up in Zillow Group’s legal battle with discount brokerage REX Homes , as the September 18, 2023, trial date looms ever closer. In mid-May 2022, REX ceased its brokerage operations. REX chose to use Zillow’s services to advertise their for-sale properties on Zillow – for free.

Advertising 369

Advertising Law Brokerage Sellers 369

Housing Wire

SEPTEMBER 28, 2023

Two months prior, in January 2021 , Zillow began moving homes out of its initial search results for sellers who chose not to use agents adhering to the NAR and local multiple listing service (MLS) practices, creating a two-tab design for agent listings and “other listings.” In mid-May 2022, REX ceased its brokerage operations.

Advertising 435

Advertising Legal Law Real Estate 435

Housing Wire

JUNE 7, 2024

When a potential buyer or seller lead searches for homes or a home valuation on Google, they are driven to your site by ads created and managed by Zurple’s advertising experts. Zurple is ideal for solo agents and teams who want an automated, all-in-one lead generation and nurturing platform.

Advertising 458

Advertising Tools Real Estate Sellers 458

Housing Wire

AUGUST 17, 2023

Zilly also pointed out the unlike other brokerage, Zillow continued to display REX’s listings. In January 2022, NAR filed a countersuit claiming that REX uses false advertising and misleading claims to deceive consumers in violation of the Lanham Act, but the countersuit was dismissed in late April 2022.

Advertising 370

Advertising Legal Brokerage Realtors 370

Housing Wire

DECEMBER 6, 2023

Notable features Salesforce-based CRM integration Lead capture tools with email collection Lead scoring tool for prioritizing clients Market Leader Starting at $139 per month Visit Website Who it’s for Market Leader is ideal for agents and brokerages aiming to enhance their lead generation and client management through a streamlined platform.

Real Estate 448

Real Estate Agents Real Estate Agent Tools 448

Housing Wire

JUNE 24, 2024

The now defunct discount brokerage filed its appeal in early February 2024, asking the appeals court to reverse the lower court’s ruling on REX’s motion of a new trial. Despite claiming that it did not support this rule, Zillow chose to adopt it and created a two-tab design for MLS listings and “other listings.”

Advertising 397

Advertising Legal Real Estate Brokerage 397

Housing Wire

JULY 30, 2024

Enter the commission sharing websites — websites specifically designed for agents and brokers to quickly and easily find out if the seller of a property is offering to cover the buyer’s broker fees. We also aren’t getting data from the MLS, which is prohibited in the settlement— it is user generated content.” And that’s the rub.

Buyers 459

Buyers Realtors Agents Sellers 459

Housing Wire

NOVEMBER 8, 2023

Think carefully about what goals you want to achieve in the coming year, such as prospecting targets, advertising, closings and taking time off. Consider coordinating your objectives with your brokerage so you’re aligned. However, you can shop plans designed for the self-employed, such as HBG Solo , any time during the year.

Advertising 476

Advertising Insurance Real Estate Agent Business 476

Housing Wire

OCTOBER 17, 2023

Mobile-friendly design: Like many of us, homebuyers are constantly on the go. setup fee Cost-effective IDX integration Zillow Premier Agent No minimum monthly fee Matching with buyers CINC $900 for solo plans to $1,500 for up to 49 users; brokerages of 50+ users inquire for custom pricing Hyperlocal leads 1. per month plus $249.95

Real Estate 476

Real Estate Real Estate Agent Agents Tools 476

Housing Wire

AUGUST 24, 2024

Some real estate agent Facebook pages showcase luxury homes or a style of home — while other agents choose to showcase their family, lifestyle, accolades, team members, market, brokerage brand, reputation or personality. Be sure to comply with your local advertising laws and guidelines. This image should be landscape, not portrait.

Real Estate Agent 459

Real Estate Agent Real Estate Agents Advertising 459

Housing Wire

JANUARY 27, 2021

For the well-prepared real estate brokerages, this holds a promising future. The fusion of technology, quick sales and incredible demand from the public have created a tsunami of discount-based brokerages trying to fill that public demand. Today, both sellers and buyers expect to handle a majority of the process online.

Real Estate 353

Real Estate Agents Brokerage Sellers 353

Housing Wire

MARCH 28, 2022

The two largest home search portals are moving from an advertising model to a referral fee model in which agents pay 30-40% for new business. Is it the leader of an agent team at a virtual brokerage? A solo practitioner at a traditional “indie” brokerage? That manifests in design, storytelling, and messaging.

Realtors 370

Realtors Real Estate Agent Marketing Advertising 370

Housing Wire

OCTOBER 20, 2023

Advertising on Zillow can put your website in front of millions of potential buyers and sellers. It offers a multichannel online advertising service that finds and attracts potential leads, leveraging search intent targeting and social information to engage with potential buyers and sellers.

Real Estate 448

Real Estate Tools Open Houses Advertising 448

Housing Wire

MARCH 3, 2025

This precipitated the two-tab design for MLS listings and other listings. In May 2022, REX ceased its brokerage operations. But he allowed the discount brokerages false advertising claim under the Lanham Act , along with a claim for unfair or deceptive trade practices under the state of Washingtons Consumer Protection Act, to stand.

Advertising 299

Advertising Real Estate Brokerage Design 299

Housing Wire

JULY 17, 2023

Real estate agents can utilize VR to create interactive and engaging platforms that allow buyers to navigate properties virtually, gaining a comprehensive understanding of their layout, design and spatial qualities. For example, Redfin , a real estate brokerage firm, adopts VR to offer virtual walkthroughs of properties with QR codes.

Real Estate 365

Real Estate Technology Business Real Estate Agent 365

Housing Wire

APRIL 29, 2022

The deal probably ends a lawsuit that the National Fair Housing Alliance and like-minded groups filed 18 months ago accusing the brokerage and popular real estate listings website of offering services in predominantly white neighborhoods at a “substantially greater rate than it does in communities of color.”

Real Estate 397

Real Estate Agents Brokerage Advertising 397

Housing Wire

NOVEMBER 29, 2023

It’s perfect for agents, with helpful design and marketing tools tailored for real estate. The platform offers a mix of customizable templates and the option to upload your own designs. Prices start at $59/month for individuals and go up for teams, with affordable plans for larger groups. Starting at $0.91

Real Estate 435

Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

FEBRUARY 27, 2024

If you’re an agent, team or brokerage looking to keep a pipeline of qualified listing leads coming your way, SmartZip may the solution you need. Smart Targeting: Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.

Advertising 459

Advertising Real Estate Tools Sellers 459

Housing Wire

JANUARY 26, 2022

Schwartz in a statement said that this expansion “is proof that there’s tremendous appetite for what we’ve built – a digital experience, designed from the ground up to meet the needs of homebuyers today.”. The mortgage is the catastrophe of the real estate transaction,” added Schwartz.

Mortgage 370

Mortgage Advertising Lending Finance 370

Housing Wire

NOVEMBER 16, 2023

Brokerages and individual agents alike need to understand the market and adapt their strategies to showcase creativity, become memorable and lead with empathy. Design and share infographics that provide valuable real estate tips or market statistics, making complex information easily digestible and shareable.

Real Estate 435

Real Estate Marketing Real Estate Agent Tools 435

Housing Wire

APRIL 25, 2024

Instead of generic design templates, LCA Marketing Center’s templates are designed for agents, by agents. The app allows you to quickly choose and edit design templates for social media, flyers, postcards, and even signs and business cards — all from your phone.

Real Estate 467

Real Estate Agents Open Houses Tools 467

Housing Wire

FEBRUARY 26, 2024

The Power of Real Estate Marketing FAQs Our Methodology At-a-glance: 8 best real estate marketing companies for 2024 Best all-in-one marketing solution Market Leader From $139/month Jump to Details ↓ Visit Market Leader Best for custom web design Agent Image From $399 + $99/mo. But not more expensive than hiring a design agency.

Real Estate 345

Real Estate Business Real Estate Agent Marketing 345

Housing Wire

JANUARY 10, 2024

The company provides in-house advertising experts who send leads exclusively to you and streamlines lead management and marketing efforts. Market Leader is a strong option for real estate professionals looking for lead generation and marketing solutions.

Real Estate 447

Real Estate Real Estate Agent Tools Contracts 447

Housing Wire

OCTOBER 8, 2024

First, however, Klein had to convince MLSs and brokerages to put listings online in the form of virtual office websites (VOWs). Klein was then tasked with convincing brokerages and MLSs to put their listings on the internet. Additionally, some brokerage executives expressed concerns that VOWs could drive down agent commissions.

Real Estate 475

Real Estate Brokerage Realtors Legal 475

Housing Wire

SEPTEMBER 13, 2024

If you wish to upgrade your negotiation skills, consider signing up for a Real Estate Negotiations Expert (RENE) designation available through your local Association of Realtors. Even better, you can use your designation in your marketing materials to remind leads of your value as a negotiator. Is your brokerage going to take less?

Agents 448

Agents Real Estate Real Estate Agent Sellers 448

Inman

JULY 23, 2024

NextHome CEO James Dwiggins shares his thoughts on agents who use websites designed to advertise offers of compensation from listings after the NAR settlement takes effect next month.

Advertising 190

Advertising Design Agents Brokerage 190

Housing Wire

FEBRUARY 9, 2024

Here are some options to help you build a strong real estate website: Luxury Presence This high-end website builder is used by most design-forward agents and brokerages for its stunning layouts, high-resolution video capabilities and a sleek luxury feel. The designs aren’t exclusive to you and there’s no automation for posting.

Real Estate 476

Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

NOVEMBER 2, 2023

The program is designed to help agents connect with buyers, improve their brand recognition and convert leads into clients. It allows agents, teams, and brokerages to purchase targeted display ads in chosen ZIP codes, putting them among the top agents on Zillow. The name of the game here is search traffic and lead generation.

Real Estate 459

Real Estate Real Estate Agent Tools Agents 459